Content

For utility leaders and operations teams, few challenges carry as much weight as outage communications. Customers expect fast, accurate updates, while utilities balance staffing pressures, new technologies, and the need to maintain trust.

That’s why the next episode of our Current Conversations webinar series turns its focus to the future of outage communications, bringing you expert perspectives on where the industry is headed and what it means for your utility.

Episode 2: The Future of Outage Communications: Two Expert Perspectives

As outage events grow more complex and customer expectations rise, utilities are rethinking how they communicate during moments that matter most. Should the future lean toward full automation, or will human oversight always be essential? Can omnichannel communications and AI close the gap on staffing shortages, or do live agents remain indispensable? Do customers trust information when it comes from AI rather than a person?

In this free virtual webinar, operations veteran John McClean and operations technologies specialist Jeff Grant will go head-to-head, debating the future of outage communications. From how outage data flows from field to customer, to the balance between cost, trust, and innovation, they’ll challenge each other – and you – to think differently about what’s next.

Date: Wednesday, October 1

Time: 12:00 – 12:45 PM EST